HYBE's New Girl Group TUIDE to Debut August 24

First Album Titled [TUNE & PLAY] Seven Members, Seven Colors... A Joyful Musical World Ahead

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By Yeon Seung
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HYBE's new girl group 'TWEED.' Photo courtesy of ADOR (HYBE) - Seoul Economic Daily 연예,가요,가요일반 News from South Korea
HYBE's new girl group 'TWEED.' Photo courtesy of ADOR (HYBE)

HYBE said on the 3rd that TUIDE, the first girl group from its new label ABD, will make its official debut on the 24th with the release of its first mini-album "TUNE & PLAY."

"TUNE & PLAY" is an album that tunes different musical languages into a single rhythm (TUNE) and maximizes the joy (PLAY) found within it. It embodies TUIDE's ambition to present a new trend in the global market with sounds that cross the boundaries of generation, culture, and language.

The visuals of the seven members—Seohee, Seoyeon, Elena, Jia, Saki, Sea, and Lee Ha-nui—have also been unveiled. The members posted introduction photos and videos on the team's official social network service (SNS) the previous day. Posing in a space decorated with a colorful team logo, the members draw attention with their distinctive styling and cool atmosphere.

Jia. Photo courtesy of ADOR (HYBE) - Seoul Economic Daily 연예,가요,가요일반 News from South Korea
Jia. Photo courtesy of ADOR (HYBE)
Seohee. Photo courtesy of ADOR (HYBE) - Seoul Economic Daily 연예,가요,가요일반 News from South Korea
Seohee. Photo courtesy of ADOR (HYBE)
Seoyeon. Photo courtesy of ADOR (HYBE) - Seoul Economic Daily 연예,가요,가요일반 News from South Korea
Seoyeon. Photo courtesy of ADOR (HYBE)
Elena. Photo courtesy of ADOR (HYBE) - Seoul Economic Daily 연예,가요,가요일반 News from South Korea
Elena. Photo courtesy of ADOR (HYBE)
Saki. Photo courtesy of ADOR (HYBE) - Seoul Economic Daily 연예,가요,가요일반 News from South Korea
Saki. Photo courtesy of ADOR (HYBE)
Sea. Photo courtesy of ADOR (HYBE) - Seoul Economic Daily 연예,가요,가요일반 News from South Korea
Sea. Photo courtesy of ADOR (HYBE)
Lee Ha-nui. Photo courtesy of ADOR (HYBE) - Seoul Economic Daily 연예,가요,가요일반 News from South Korea
Lee Ha-nui. Photo courtesy of ADOR (HYBE)

The seven members, who come from diverse cultural backgrounds including Korea, the United States, the United Kingdom, and Japan, complete TUIDE's unique team color. Born between 2006 and 2011, all members are teenagers who plan to deliver a distinctive kind of enjoyment to global music fans based on their pronounced individual personalities and multinational synergy.

Ahead of their official debut, the members held a pre-release event at Layer Studio 11 in Mapo-gu, Seoul, on the 1st and 2nd, leaving a strong impression on fans. Although they performed all the tracks from their debut album at the event even before any team information had been disclosed, the members' outstanding skills and musical conviction reportedly came through clearly. On that day, TUIDE delivered refreshing performances to five easy-listening songs, drawing an enthusiastic response from the audience.

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Original reporting by Yeon Seung for Seoul Economic Daily.

AI-translated from Korean. Quotes from foreign sources are based on Korean-language reports and may not reflect exact original wording.

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