PRO-CALM, the pharmacy-exclusive dermocosmetic brand of Hanmi Science (008930.KS), the holding company of Hanmi Group, is expanding its EGF-based skincare product range.
Hanmi Science said on the 21st that it has built a lineup for customized care by skin concern, comprising three products: its flagship "EGF Active Vital Cream," the "EGF PDRN Active Synergy Mask" and the "EGF Urea Keratone Cream."
"EGF Active Vital Cream" has been supplied to more than 11,000 pharmacies nationwide since its launch in 2024. It has recorded a high reorder rate, with half of the pharmacies that placed initial orders going on to place additional orders, establishing itself as PRO-CALM's flagship product.
EGF Active Vital Cream is a dual-functional cosmetic for skin brightening and wrinkle improvement, containing EGF and okra fruit extract to help soothe and nourish the skin. The "EGF PDRN Active Synergy Mask" combines EGF and PDRN, focusing on skin soothing and slow-aging care. The "EGF Urea Keratone Cream" is designed for areas prone to rough, dead skin such as heels, elbows and knees. It contains 10% urea, EGF and vitamin C ester to help with moisturizing and dead skin care.
PRO-CALM uses EGF as a common ingredient while segmenting functions by product, organizing its lineup from creams to mask packs and body care so that consumers can choose according to their skin condition and the body area.
"We have segmented the characteristics of each product around EGF so they can be used for everything from daily skin care to intensive care," a Hanmi Science official said. "We will strengthen our competitiveness in the pharmacy cosmetics market by combining ingredients and formulation technology based on skin science."
PRO-CALM products are distributed through Onlinepharm, a Hanmi Science affiliate, and can be purchased at pharmacies nationwide.
