Hanwha (000880) said its residential brand Hanwha Forena has ranked near the top in a series of recent surveys of major South Korean apartment brands, underscoring the brand's competitiveness.
In a brand image survey conducted by real estate research firm Budongsan114, Hanwha Forena placed third among brands seen as having the most growth potential, the company's construction division said on the 17th. Hillstate, the brand of Hyundai Engineering & Construction (000720), led with 37.4%, followed by Xi of GS E&C (006360) at 33.6% and Hanwha Forena at 32.2%. Prugio of Daewoo Engineering & Construction (047040) and Lotte Engineering & Construction's Lotte Castle followed. Hanwha Forena made the top three despite being a relatively new brand launched in 2019.
In the 2026 Apartment Brand Quality Index (ABQI), a measure of resident-perceived quality compiled by Gallup Korea, Hanwha Forena ranked fifth overall, behind Xi, Lotte Castle, Hillstate and Raemian. The brand drew strong marks from residents in interior materials and finishing quality — a core component of satisfaction with indoor space — where it scored 87.6 points for second place.
Hanwha Forena has also been winning redevelopment work. The construction division's cumulative urban redevelopment orders this year total 1.3 trillion won ($940 million), already surpassing the roughly 770 billion won booked for all of last year. It has won projects including the Seokgwan-dong small-scale housing developments (Districts 1-1 and 1-7), the Sindaebang Station area and Busan Yeonji District 3. Should it secure the Haan Jugong Complex 5 project, valued at about 1 trillion won, its urban redevelopment orders would climb past 2 trillion won.
"We will continue to strengthen Forena's distinctive design and product competitiveness to grow into a brand that customers can trust," an official at Hanwha's construction division said.
