Paris Croissant said on the 1st that it has named Kang Shin-bong, former head of Samsung Electronics' Direct to Consumer (D2C) Center, as its new chief executive officer.
Kang has built experience across a range of businesses and global operations at Boston Consulting Group (BCG), eBay, Yogiyo and Samsung Electronics. The company said it plans to draw on that breadth of experience and capability to drive innovation and upgrade its business structure. It added that Kang will focus on building a foundation for sustainable growth by identifying new business opportunities and future growth drivers.
"The incoming CEO is a manager with broad management experience spanning consumer, platform and global businesses, along with strong change-management capabilities," a Paris Croissant official said. "We expect him to lead a new leap forward for Paris Croissant by strengthening the competitiveness of existing businesses through customer- and market-driven innovation while expanding the base for future growth."
Meanwhile, Do Se-ho, who took office as Paris Croissant's chief executive in November last year, will retain his posts as chairman of the Sangmidang Council and co-chief executive of Samlip (005610). Do has served as the inaugural chairman of the Sangmidang Council, launched in July last year, and leads Samlip alongside co-CEO Chung In-ho.
