TOKYO — Bang Jun-hyuk, chairman of Netmarble (251270.KS) and Coway (021240.KS), visited a game exhibition in Japan to see firsthand how players responded to the company's upcoming titles, calling for thorough localization and higher polish.
Bang visited the Netmarble booth at Tokyo Game Show 2026, held at the Makuhari Messe convention center in Chiba Prefecture, on the 18th. "It is very important to see on site how Japanese users actually play the games and how they react," he said, urging staff at the venue to respond attentively. The remarks reflected the view that user feedback gathered on site must be reflected quickly to win over Japan, one of the company's key global markets.
Bang toured the playable demo booths and stage programs for Netmarble's three exhibited titles: "Shangri-La Frontier: Seven Strongest Species," "Solo Leveling: Karma" and "Pearl in Blue." He then received briefings from staff on user feedback about the demo builds and on booth operations, and discussed possible improvements with development and business managers.
"Look closely at what users are saying, maximize the unique strengths of each game and raise the level of polish," Bang told employees at the venue.
"Shangri-La Frontier: Seven Strongest Species," for which Netmarble unveiled a playable demo for the first time at this year's show, is a tag-swap collectible role-playing game based on a popular Japanese comic intellectual property that has drawn more than 1 billion cumulative views and sold more than 18 million copies in print.
"Solo Leveling: Karma," also on display, is a roguelite action RPG based on a globally popular animation, with intuitive combat controls and varied character builds created through buff combinations. "Pearl in Blue," a new title, is a collectible RPG built around relationships with characters and a detailed narrative, and its playable build was shown to visitors for the first time at the event.
Netmarble is also providing detailed videos, press releases and on-site coverage of the three titles in both English and Japanese through a dedicated official page during the show, part of an effort to strengthen communication with global users and media.
